As we wrap up this study on Essentialism, I wanted to play an interview with Greg McKeown. I had hoped to interview Greg myself, but our schedules didn’t work out.  Instead, I want to play you a recent interview with Greg by Michael Hyatt.  This interview comes from Platform University, a wonderful interactive environment from Michael Hyatt that I subscribe to. Platform University is a great resource for how to better articulate your message or website.  I would highly encourage you to check out Michael’s site as it provided tremendous value for such small subscription cost.

Greg McKeown

Greg talks about a variety of issues in this interview.  I found his take on two types of people (lost and those who know they are lost) to be particularly inspiring.

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